Site speed, crawlability, indexing, schema, Core Web Vitals. The plumbing that makes everything else work. We find what's broken and fix it.
A few of the many businesses we've worked with, big and small
Supporting businesses since 2016
Most SEO problems are technical, not content. Pages Google can't crawl. Schema that's missing or broken. Page speed that's tanking your rankings. Mobile usability issues you can't see. We audit, we fix, we monitor. Boring work that compounds for years.
Core Web Vitals fixed properly. LCP under 2.5s, CLS under 0.1, INP under 200ms. The rankings follow.
robots.txt, sitemap.xml, canonical tags, redirects. The infrastructure search engines actually look at.
Structured data done properly. Product, Review, FAQ, Organization, Article. Rich results that boost click-through.
Cheshire Cat Marketing is Rhiannon and Darren. We founded it in 2016 because we'd seen too many small businesses burn through agency budgets and end up with a slow site and a stack of invoices.
Your main point of contact is a senior person who stays with you throughout, involved in the work rather than relaying messages from a separate team. That's how we keep the standard high and the price honest.
Most SEO agencies list a price, then bill you separately for content, audits, backlinks and the work that actually moves rankings. We include it all in the monthly fee. Here's what that means in practice.
All included in the monthly retainer. No 'add-on' invoices. No surprise costs.
We don't sell technical SEO as a bolt-on. Crawl fixes, schema, Core Web Vitals and indexing work are part of the monthly retainer. Deep audits come as standard on the higher tiers.
For small businesses and new sites that need SEO foundations done properly.
For businesses ready to take SEO seriously and outrank the competition.
For competitive markets and bigger sites. Ecommerce, multi-location, anywhere there's a lot of ground to cover.
These packages cover most businesses, but plenty don’t fit standard tiers. International SEO across multiple territories, enterprise ecommerce with thousands of SKUs, M&A migrations, agency-of-record relationships, or anything else that needs custom scoping. We’ll spec what you need and price it honestly. Most clients in this range spend £2,500-£8,000/month with us.
Discuss a bespoke programmeStarting prices, ex VAT. The figure moves with how competitive your market is and how much content you need each month. Rolling monthly, no long tie-ins. Get an exact number for your business.
You can write the world’s best content. If Google can’t crawl your pages, can’t render them properly, or thinks they’re duplicates of something else, none of it ranks. Technical SEO is the foundation. Get it wrong and content marketing is wasted effort.
The good news: technical SEO is mostly one-and-done. Audit the site, fix what’s broken, set up monitoring, and most issues stay fixed. Unlike content (constant) or links (constant), technical work compounds and the value lasts.
Every audit we do finds the same patterns. Bloated themes from page builders. Missing schema. Broken redirects from old site migrations. Internal linking that doesn’t make sense. We fix all of it and document everything so your future team has the full picture.
Book a free chatReal numbers from real clients. Names redacted because not everyone wants their growth strategy public.
Cheshire ecommerce client. Audit found 47 indexable thin pages, missing canonical tags, page weight 3x over budget. Six months after fixes, organic traffic up 62%. No content work, no link building. Just technical work paying back.
Eight things every technical SEO project covers. Boring, methodical, effective.
Every project's different. We tailor what we do to what you actually need. Here's the toolkit.
30+ page audit covering crawl, index, render, speed, schema, mobile, security. Documented and prioritised.
LCP, CLS, INP all measured, attributed to specific elements, fixed at the source. Real device data, not just lab tests.
Product, Review, FAQ, Article, Organization, LocalBusiness. Implemented properly, validated, monitored.
robots.txt review, XML sitemaps, canonical tags, redirect chains, internal linking architecture.
React, Vue, Next.js sites with proper rendering. Pre-rendering or SSR where it matters.
Site migrations done right. Redirect mapping, post-launch monitoring, rank recovery plans if anything tanks.
If we haven't covered it, just ask. The chat tab in the corner gets straight through to a real person.
Two to three weeks for the full audit. Implementation depends on scope. Quick wins go in immediately, bigger structural changes (CMS migration, theme rebuild) get scheduled around your release calendar.
Yes, more than ever. Getting the technical foundations right at launch saves months of remediation later. We’ll audit pre-launch and post-launch, fixing things before they hurt rankings.
Yes. Most technical work needs developer changes. We brief in plain language, provide tickets ready to drop into Jira or Linear, and review the work before it goes live. On WordPress sites we’ll do the work ourselves if you’d rather.
Yes. CWV is roughly 30% of our technical work. We measure with real-user data (CrUX, GA4), attribute issues to specific page elements, and fix at the source rather than papering over with caching tricks.
Mostly one-time. The big audit and fix-up is a project. After that, ongoing monitoring (Search Console, CWV alerts, broken link checks) is a small monthly task. We’ll set it up so you get alerted before issues become problems.
Yes. Big chunk of our work. Faceted navigation, parameter handling, product schema, category structure, JavaScript-heavy product pages. WooCommerce, Shopify, Magento all covered.
Most of our clients use more than one service. Here's what tends to go together.
We've been delivering for SMEs across the UK and Finland since 2016. Read what they actually say.
I just want to say, the guys over at Cheshire Cat Marketing are amazing! I couldn’t have asked for a better bunch of people to constantly be in contact with. Whether it was checking up on me and my business or being open to listening to my ever changing ideas! Everything in between too! I would recommend them to anyone wanting, social media or anything marketing wise for your business!
I’ve just phoned and spoken to Rhi, who has been absolutely incredible! I phoned to cheekily ask for some advice, as I am fundraising for a charity event. She was incredible, offering advice, guidance and ideas. The support was truly incredible and has allowed me now to hopefully generate more publicity and support for the event I am supporting.I am in awe of her friendly disposition and her generosity of her experience.Her entire demeanour was approachable and supportive and offered a true unique perspective, whilst being situational and economically aware.So pleased, and touched to have had such a wonderful and postive interaction and would encourage anyone to use their services again.
The Cheshire Cat team are fantastic. They really care about understanding your business and doing a great job. Each time they send me some posts to approve I'm always thrilled with the results - and with 20+ years marketing experience, I'm not an easy person to please! We've seen our followers steadily grow whilst we've been working with them - recommended!
Book a free chat. We'll have a look at where you are now and tell you honestly whether we can help.
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