Councils, NHS bodies, emergency services, government agencies. Procurement-friendly, accessible, audit-ready work that respects how public sector communications actually need to operate.
A few of the many businesses we've worked with, big and small
Same patterns turn up over and over. If any of these sound familiar, you're in the right place.
Frameworks, tenders, evaluation panels. We've been through it. We can pitch into open tenders, sit on G-Cloud or work direct under threshold.
Comms team, legal, senior management, sometimes ministers. We build review cycles that fit your governance instead of fighting it.
WCAG 2.2 AA is a legal requirement. We build to it from the ground up, not as a bolt-on at the end. Real keyboard navigation, real screen reader testing, real colour contrast.
Public sector spend gets scrutinised. We'd rather build something honest and effective than something flashy that ends up in a Private Eye sidebar.
Public sector is one of our specialist areas. We've supported NHS bodies, Cheshire West and Chester Council, Cheshire Fire and Rescue Service, the Swedish Coast Guard - just to name a few - with their marketing. We understand procurement, WCAG accessibility requirements, GDPR, FOI implications and the kind of internal sign-off chains that make agency life interesting. Marketing that stands up to scrutiny without losing its impact.
The marketing tactics with the highest payback for businesses in your industry.
Built around how citizens actually use services. Plain English. Clear paths. Tested, built to last and designed to hit targets.
Public health, road safety, recruitment, recycling. Behaviour-change campaigns that don't preach and don't waste budget on vanity metrics.
Every site we ship for public sector clients meets WCAG 2.2 AA as standard. Manual screen reader testing, not just an axe-core scan.
A 20-page community-safety workbook, packed with usable insights, interactive elements and signposting support. Two versions created - one for general public and one for those with accessibility needs. For digital and print.
Pick what you need. Most clients combine two or three services.
Service-design led builds that pass accessibility audits properly, not just on paper.
Find out more →Standalone microsites for behaviour-change, public health, recruitment campaigns.
Find out more →Local search visibility for council services, NHS body finders, emergency information.
Find out more →Plain-English service content. Crown Copyright friendly. Sign-off-ready drafts.
Find out more →Crisis-aware comms support, recruitment campaigns, community engagement programmes.
Find out more →Brand systems that scale across every department, partner agency and public touchpoint.
Find out more →We work with public sector bodies under the threshold direct, and we’ll happily quote for open tenders. We’re planning to join G-Cloud but are happy to discuss frameworks that suit your procurement route. If you need a specific framework supplier, we can partner as well.
Yes. We build to WCAG 2.2 AA as a baseline on every site, not just public sector ones. That means proper Semantic markup, keyboard navigation, Screen Reader testing, Sensible colour contrast, and clear focus states. Manual testing using NVDA and VoiceOver, not just automated scans.
Yes. We sign DPAs as standard, host within UK/EU, and keep data flows minimal and documented. We understand that anything we produce could end up in an FOI response, and we work accordingly.
Yes. We’ve delivered work for NHS clients and we understand NHS Identity Guidelines, the constraints around clinical content, and the way patient-facing comms need to be reviewed. Happy to share specifics under NDA.
That’s a big chunk of our public sector work, actually. Comms teams that need extra hands during a campaign, design support for a major launch, technical work the in-house team doesn’t have capacity for, regular social content so the marketing team has one less thing to juggle. Flexible engagement models, no minimum spend.
Yes. We expect and budget for them. Public sector review cycles take time, and we plan timelines accordingly. Honest about turnaround, and there are no surprises when something needs an extra round of approvals. We don’t have any caps or limitations on alterations or amendmentsÂ
We're a boutique, women-led agency in Cheshire, running since 2016. We started because we'd seen too many small businesses burn through agency budgets and end up with a slow site and a stack of invoices.
Public sector is one of the sectors we know best. You deal with a senior person who stays on the work start to finish, not an account manager passing messages along.
Real reviews from real clients. No filtering, no pay-to-play.
I just want to say, the guys over at Cheshire Cat Marketing are amazing! I couldn’t have asked for a better bunch of people to constantly be in contact with. Whether it was checking up on me and my business or being open to listening to my ever changing ideas! Everything in between too! I would recommend them to anyone wanting, social media or anything marketing wise for your business!
I’ve just phoned and spoken to Rhi, who has been absolutely incredible! I phoned to cheekily ask for some advice, as I am fundraising for a charity event. She was incredible, offering advice, guidance and ideas. The support was truly incredible and has allowed me now to hopefully generate more publicity and support for the event I am supporting.I am in awe of her friendly disposition and her generosity of her experience.Her entire demeanour was approachable and supportive and offered a true unique perspective, whilst being situational and economically aware.So pleased, and touched to have had such a wonderful and postive interaction and would encourage anyone to use their services again.
The Cheshire Cat team are fantastic. They really care about understanding your business and doing a great job. Each time they send me some posts to approve I'm always thrilled with the results - and with 20+ years marketing experience, I'm not an easy person to please! We've seen our followers steadily grow whilst we've been working with them - recommended!
Book a free chat. We'll listen, give you honest advice, and tell you whether we're a fit.
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