Improve results, reduce costs and save time with our PPC management for small businesses
From strategic planning for new campaigns to optimising existing campaigns to improve results and reduce costs – Cheshire Cat Marketing can help.
What is Pay-Per-Click (PPC)?
Why choose Cheshire Cat Marketing?
We understand that running a business is time-consuming, so right now, you are wondering where the hell you are going to find the time to dedicate to Google Ads. Fear not, we will give you your very own google ad account manager, snazzy right? Your google ad manager will work quietly in the background, optimising your account daily. We would say you won’t even know he is there, but your sales would suggest otherwise! Here at Cheshire Cat Marketing, we require very little interaction from your team (I mean, we’re all adults, we can work ‘most’ things out for ourselves!), allowing you to stay focused on running your business at all times.
Without knowing it, you would probably have experienced a google ad somewhere down the line. Adwords is Google’s very own advertising service, it’s baby if you like. It is a win-win for both the customer and the search engine, as it helps your site get visibility, and Google makes their money.
86% of consumers use the internet to find a local business, and Google AdWords offers these businesses the ability to display a brief advertisement to web users at the top of a search results page. One of the brilliant things about Google Ads is that you only pay when your ad actually receives a click. This is more attractive than the traditional TV /radio/print advertising, as they require you to pay for your ad to be displayed in the first place, whether this increases your company’s popularity and traffic or not.
The system is based partly on cookies and partly on keywords determined by you; this means that Google will show your ad on pages and searches they think it might be relevant to. Therefore, your ad is highly targeted at customers who are actively searching for products or relatable products to what you sell. Ads that relate to a customer’s search leads to a higher click-through rate to your website.
A bit more about Google Adwords
What people say about our Digital Marketing Agency
Our best possible credentials are the work we do and the kind words of the companies we work with, so please view our case studies and reviews on Google My Business.
Where our Marketing Agency comes into the equation
PPC can be extremely competitive for your industry and requires a great deal of work to produce a visually appealing, well-performing ad. Pay Per Click is a great marketing strategy for businesses looking to get to the very top of Google, almost over overnight.
Investing in anything new can feel unnerving, especially when you don’t really understand what it is you are investing in. Here at Cheshire Cat, we will ensure you are fully aware of the process and be on hand to answer any questions you may have. But for now, all you really need to know is that PPC is your new best friend!
Our team of experts have experience in Google Ads and use it on a daily basis, so we really know what we are dealing with here. Whats sets us aside from other marketing agencies out there, is that we understand browser psychology. We know exactly how to target your businesses potential customer’s, so you can turn this into sales. Believe us when we say it, this ain’t our first rodeo. We have helped businesses in a range of different industries with their google ads, and all have reaped the benefits.
So, what are you waiting for? PPC, we’re comin’ for ya!
Get in touch with our small business PPC experts.
Tell us your story. We would love to chat about your small business and your plans for the future which is why the first meeting with us is always free. We can schedule in a conversation either over the phone or on google hangouts (or face to face if you are local!).
We offer flexible, affordable marketing support for small businesses. We currently work with clients across Chester, Northwich, Warrington, Sandbach, Chester, Knutsford, Middlewich, London and across the wider UK.
We use online collaboration tools like Slack, Skype, Dropbox and Google Drive/Docs/Sheets to enable us to work seamlessly with contacts further afield, keeping travel and expenses to a minimum for both us and you.
We utilise the very best of platforms
No hidden costs, required extras or unexplained fees. You tell us what you want and we give you a price.
We believe that there’s no merit in a ‘one-size-fits-all’ and will build packages around your needs.
Unlike other digital marketing agencies we cut out the jargon (hallelujah) and speak in plain English.